Provided to the SantivaChronicle.com
Sanibel & Captiva Islands Chamber of Commerce recently received approval from the city of Sanibel to celebrate Luminary 2021 in traditional fashion on Dec. 3 and 4. In its 37th year of bringing holiday cheer to the streets, businesses, residents, and visitors of Sanibel and Captiva islands, Luminary will once again light up the pathways with candlelight, warm welcome and goodwill.
“We know the business community is looking forward to opening doors once again to residents and guests on this special weekend that has become synonymous with island holidays,” said John Lai, chamber president and chief executive officer. “It has been a celebrated occasion for so long that last year, despite all efforts to maintain merry momentum, traditional Luminary was sorely missed.”
As in years past, Sanibel Island will celebrate Luminary on Friday, Dec. 3, and Captiva Island on Saturday, Dec. 4. Besides candle-lined walkways, the festivities bring live music, decorations, sidewalk sales and other retail deals, and free refreshments to the scene. The cherished golf cart parade will return to Captiva’s celebration, times to be announced.
Last year, Luminary introduced fresh traditions that will continue this year. The tagline “Eat. Shop. Stay. Play,” created specially for the 2020 event, has become permanently woven into the fabric of chamber messaging. Also returning this year, limited-edition Luminary Lager will be on tap, brewed in partnership with Point Ybel Brewing Company.
“This year, we’re going for a new, fresh recipe to keep things exciting,” said Point Ybel owner and brew-master Jordan Weisberg. “We’ve decided to change it up a little every year with different seasonal and fun flavors that are approachable for everyone. Stay tuned for details about the 2021 brew.”
“We invite everyone to don their holiday garb and come out to greet neighbors and new friends in a revived atmosphere of fellowship,” said Lai. “Please, come eat, shop, stay, and play all weekend long.”
Sponsorships are being accepted for Luminary 2021. Contact communications and marketing manager Landen Drake at landen @sanibel-captiva.org or 239-472-8255; or director of operations Mitch Orr at firstname.lastname@example.org or 239-472-8759.
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